CETLD

Booklet cover

Conference set

Booklet layout

The conference set that given out by CETLD in their latest conference in V&A.

worked with et al design consultants

Jewish Museum

'Illumination' - event title

Booklet

Postcard

Jewish Museum London organized an exhibition named 'Illumination', here is a set of artwork (booklet & postcard) that sell in the museum. The postcards emphasized the detail of the manuscript.

worked with et al design consultants

Borders

Annual report - Borders

The concept is simple & clean by using 3 colors, red (the corporate color for Borders), gold and black with hand-drawn rose pattern.

Summer Concert 08

Logo - Summer concert 08

Poster

Poster (chinese opera flag)

Promotional item - t-shirt

Summer concert 2008 which held in Birmingham was organized by Home FM to promote Chinese music, art and culture to UK. Choosing the Chinese Opera as a part of my design because it combined music, art and performance. It is also one of the most important culture for Chinese. Using the slogan "celebrate with the world as your home" to bring everyone together no matter what religion or races you belong to. The idea came from Beijing Olympic, "One World, One Dream".

Home FM

Corporate identity - Home FM

Website - Home FM

Home FM is a chinese online radio station that located in Birmingham, the main target audiences are the chinese international student. The logo is form by a chinese character "home" and headphone.

HSBC

Newsletter layout

This is the 1st issue of HSBC newsletter in Malaysia. The concept is to give the consumer a easy reading layout likes magazine which is different with the present financial bank newsletter. The die-cut notch on top of the right hand side is inspired by the little red triangle (HSBC corporate) that show in every artwork.

worked with Orbit Plus Sdn Bhd

I Got It

Corporate identity - 'I Got It"

Promotional pack

'I Got It' is an international student party which giving out information about UK's life and rules and freebie or discount voucher to the international student. In the logo, I used both alphabet "I" to create a bracket to emphasis the word "Got". The concept is to tell the target audience that they can get the need from the party.